Maintain search indexes when re-developing a site.
Often times when sites are being re-developed URL’s change. A page that previously read as www.sitename.com/about.html on the new site may be www.sitename.com/about-us/. For a human user interacting with the site, this is seldom an issue (aside from the occasional bookmark that needs to be updated) but for a search engine, this can be problematic. Frequently, lack of budget, or lack of the knowledge that these issues need to be addressed leads to a site’s page rank and search related traffic dropping upon being re-designed. These problems will usually rectify themselves ove ...