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	<title>Web Development with Invisible Window&#187; Twitter</title>
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	<link>http://www.invisiblewindow.com</link>
	<description>Just another WordPress weblog</description>
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		<title>Twitter as an online marketing tool.</title>
		<link>http://www.invisiblewindow.com/social-networks/twitter-as-an-online-marketing-tool</link>
		<comments>http://www.invisiblewindow.com/social-networks/twitter-as-an-online-marketing-tool#comments</comments>
		<pubDate>Thu, 07 May 2009 15:28:49 +0000</pubDate>
		<dc:creator>webhank</dc:creator>
				<category><![CDATA[Social Networks]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://www.invisiblewindow.com/?p=226</guid>
		<description><![CDATA[If you haven&#8217;t been living under a rock for the past six months, chances are you&#8217;ve at least heard of Twitter, a social networking site that allows its members to post status updates in a micro-blogging format.  &#8220;Tweeting&#8221; as it&#8217;s been termed has become all the rage from the geek relm (of which we&#8217;re proud [...]]]></description>
			<content:encoded><![CDATA[<p><img class="alignleft size-medium wp-image-227" title="twitter" src="http://www.invisiblewindow.com/wp-content/uploads/twitter-300x300.jpg" alt="twitter 300x300 Twitter as an online marketing tool." width="300" height="300" />If you haven&#8217;t been living under a rock for the past six months, chances are you&#8217;ve at least heard of <a href="http://twitter.com/">Twitter</a>, a social networking site that allows its members to post status updates in a micro-blogging format.  &#8220;Tweeting&#8221; as it&#8217;s been termed has become all the rage from the geek relm (of which we&#8217;re proud members) to celebrity circles and all groups in between.</p>
<p>Twitter positions itself as a way to stay connected with friends and collegues, but what about your customers.  I think the real power of Twitter lies in the ability of a company to get its marketing message out in &#8220;real time&#8221;.  Take for example a <a href="http://twitter.com/BoulderBaked">small bakery in Boulder, CO</a> (@BoulderBaked) who tweets special offers to customers and encourages them to stop by for late night munchies.  Or, how about Naked Pizza, a healthy pizza joint in New Orleans (@NAKEDpizza) who has <a href="http://www.techcrunch.com/2009/04/24/a-sign-of-things-to-come-naked-pizza-erects-twitter-billboard/">put up a billboard encouraging people to follow them on twitter</a>.</p>
<p>As we see the web grow, we feel that this type of marketing will be the future of how companies communicate with their customers.  We&#8217;ve already helped several of our customers integrate Twitter (and other social networks) into their sites &#8211; let us know if we can help you.</p>
<p>Oh, and follow us on twitter (<a href="http://twitter.com/webhank">http://twitter.com/webhank</a>)!</p>
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